Aurora Digital Marketing Resources
To support the promotion of Aurora 2026-27, we have developed a range of resources for both Aurora Champions and participants to help raise awareness of the programme, encourage engagement and celebrate involvement in the Aurora community.
The resources available on this page can be used throughout the recruitment, onboarding and programme delivery stages. Whether you are promoting Aurora within your institution, sharing information with prospective participants or celebrating your own Aurora journey, these materials have been designed to make it easy to communicate the value and impact of the programme.
We encourage Aurora Champions and participants to make full use of these resources and to share their experiences using #IAmAurora and by tagging @Advance_HE on LinkedIn where appropriate.
Champion Pack
What’s included?
- Aurora brochure
- Editable and print-ready postcards
- Guidance on promoting Aurora within your institution
Champion Digital Marketing Resources
Participant Pack
What’s included?
- Ready-made LinkedIn posts
- Social media graphics
- Hashtag and tagging guidance
- Tips for sharing your Aurora journey
